Zuluyekalo 2025 - Yɛlɛmaba dɔ la min bɛ kɛ diɲɛ kɔnɔ laseko siratigɛ la, Sinuwa IP-Fɛɛrɛfeerela suguya minnu bɛ lakɔliso la, olu ye RMB tɛmɛ miliyari 155 kan (uSD miliyari 22) san 2025, k’a fɔ foroba la ko No{5}} yɔrɔ bɛ diɲɛ kɔnɔ. Nin taamasiyɛn in bɛ Siniwa jamana ka sɛgɛsɛgɛli jira ka bɔ IP musakabɔla fangatigi dɔ la ka taa IP kokuradonni na min bɛ falen so kɔnɔ-Ka jagokɛyɔrɔ kura sigi senkan sannikɛyɔrɔw la, denbaya{{
A fast-Sɔrɔ sugu bɛ fara sanfɛ jɔyɔrɔw kan .
Ka kɛɲɛ ni san 2024 laselisɛbɛn ye, Siniwa jamana ka lase sɔrɔ-feere feereli sera dɔrɔmɛ miliyari 13,77 ma san 2023-UP Ne bɛ san kɛmɛsarada la 10 bɔ-san{7}}san{11}}A bɛ Ameriki, Erɔpu ani Japon kɔfɛ dɔrɔn. Projections for 2025 Sisan Eclipse RMB miliyari 155, o ye mɛtɛrɛ wuli ye min bɛ jamana ka dumuni nege don a la, min bɛ tali kɛ fɛnw na minnu bɛ kɛ ni jogo ye ani fɛn minnu bɛ mɔgɔ bila ka fɛnw mara.
LaBubu Effect: Pop Mart ye IP feereli ɲɛfɔ kokura cogo min na .
Maana si bɛ Siniwa jamana ka IP boom jira ka tɛmɛ Pop Mart ka Labubu seriyali kan:
• Bonya min bɛ bɔn: Labubu ka sɔrɔw cayara ni kɛmɛsarada la 106,9 ye san 2024 ka se RMB miliyari 13,04 ma.
• Global Reach : Labubu 3.0 daminɛ kɔfɛ, feereli kɛra Azi saheli-kɔrɔn fɛ, o cayara ni kɛmɛsarada la 600 ye, k’a sɔrɔ Tiktok-Kunnafoni minnu bɛ boli, olu ye fɛnw ta teliya la Ameriki Woroduguyanfan na.
• Trend-Nafolo kura min bɛ boli: Limited-Edition Drops, sigida ka laadala jɛ-ka-baara, ani waati min bɛ waati kɔnɔ "unboxing" ko kɛlenw ye Labubu kɛ fɛn ye min bɛ se ka kɛ sababu ye ka fɛn kuraw feere miniti damadɔ kɔnɔ.
Nin fɛɛrɛ ninnu ye Siniwa jamana ka taabolo bila-Toy yɔrɔ la ka se RMB miliyari 60 jateminɛlen ma san 2023, ni jateminɛw y’a jira ko RMB miliyari 110 san 2026, san o san, san o san, san o san, san o san.
Mun de bɛ surge kɔfɛ? Driver key saba .
1. Politiki & IP lakanani .
Gofɛrɛnaman ka dɛmɛ min bɛ kɛ ka ɲɛsin laadalakow kura ma ani sɛbɛnnikɛlaw ka josariyaw labatoli barikamaw ye dannaya di danfɛnw ni lasebagaw ma walasa u ka se ka wari bila ani ka dɔ fara u kan.
2. Gen Z & Consommateurs .
Sannikɛlaw fitininw bɛ mɔgɔ kelen-kelen bɛɛ ɲini, dusukunnataw{0}}Maratigiw bɛ ɲɔgɔn sɔrɔ minnu bɛ boli. U bɛ sɔn ka premiums sara IP la u bɛ min kanu-Raning character tie-ins ka kɛ warijɛ misiw ye.
3. Amplification numérique & sociale .
Live-Stream Products lancements, Tiktok Partnerships, ani Official Apps bɛ IP Reach teliya. Social media buzz bɛ fansi caman sɛmɛntiya ka kɛ diɲɛ lafasabagaw ye su kelen kɔnɔ.
IP suguya kura labɛnnen don ka ɲɛsin yiriwali ma .
• fiyentɔ-Box collectives: "Surprise Economy" bɛ to bilen ye-Hot; Malls ani aeroportw bɛ ka fiyentɔw ka sankansow sigi-Box Dispensers.
• High-End Figurines: Jaw ni resin jatew minnu bɛ lase, olu bɛ ka filananw lawuli-Suguw lajɛlen ani fɛnw dalajɛlenw ko kɛlenw.
• Ɲɛnamaya JAABIW: Fast{0}}Fashion Drops ani IP Pop-UPs bɛ ka mɔgɔ kuraw sen don a la minnu b’a fɛ ka ON-Trend Apparel ani Home Decor.
• Nizɛri-Fɛnɲɛnamafagalanw: QR-Kode Unlocks, AR Filters, ani Metaverse Integrations bɛ ka IP sɛnɛcogo nataw ɲɛfɔ kokura.
Global Expansion & White-Space Opportunities
IP feerela ŋanaw i n’a fɔ Miniso ani Pop Mart ye darapow turu kaban New York Times Square ani Tokyo ka Harajuku mara la. O bɛɛ n’a ta, suguba minnu bɛ Moyen-Orient, Azi Saheli-Kɔrɔn ani Latin Ameriki, olu bɛ to jukɔrɔ-baara, ni sigida baarakɛlaw kɔngɔlen don IP turnkey IP-Retail Solutions.
An ka nafa IP-Fɛnfeerelaw fɛ .
I n’a fɔ ɲɛnajɛ ɲɛmɔgɔ-Masini dilannikɛla, an bɛ fɛntigiw dɛmɛ ka IP wuli ka kɛ fɛnw ye minnu bɛ kɛ ɲɔgɔn fɛ, minnu bɛ feereli ni sennasira bila:
• custom hardware & theming: An farikolo Claw masinw ani capsule dispensers ni i ka IP kulɛriw, a taamasiyɛnw, ani yeelenko nɔw-Barakɛcogo basigilen ni a yecogo ye.
• IP pakew turnkey : k’a ta sara sɔrɔli la ani jagokɛyɔrɔw la ka se fototalanw ma minnu bɛ ɲɔgɔn sɔrɔ, an bɛ laban-ka-End Solutions labɛn POP-up activations walima installations permanents kama.
• Smart Operation Tools: An ka IoT{0}}Sɛnɛfɛnw bɛ se ka kɛ kɛnɛya kɔlɔsili ye, wari tɛ wari sara cogo min na, ani tiɲɛ{1}}Waati jateminɛ-O la, i bɛ fɛnmarayɔrɔw ni fɛnw laseli kɛ cogo ɲuman na.
